As the troublesome 2020 comes to an end, now is a perfect opportunity for executives to reflect on how the new normal will look like....
Over the past couple of years, enabled by deep understanding of the technological advancements and shifting customer behavior, some companies have experienced stunning growth rates by proactively changing the traditional way of working in the commercial function....
History shows, that those companies that fare well during and after recessions have two things in common: They prepared well and acted fast both when the downturn hit and when the following uptake came....
Many types of B2B purchases are getting more complex. Buyers need support from expert advisors that can help them make sense of complex information in an often time rapidly evolving and unfamiliar space....
Technology have initiated a seismic shift in how buyers buy: 1. Information has been democratised, 2. We are witnessing a state of information overload, and 3. An increasing proportion of transactions are becoming frictionless and automatic....
Economic downturns create clear winners and losers and the recession probability doubled from 2018 to 2019. Research shows that the winners are those that prepare in time and as the company’s revenue engine, sales and marketing preparation play a key role....
Selvom en stærk thought leadership position beviseligt kan styrke særligt B2B-virksomheders evne til at skabe flere leads, vinde mere forretning og tage en højere pris for deres løsninger halter mange organisationer på området....
Learn how to use storytelling to make the B2B buyer 7-14x more likely to remember you and your products or services in the war for attention....
En undersøgelse viste at 87% af de ord salg og marketing bruger til at beskrive hinanden er overvejende negative. Dog er et tættere samarbejde vejen frem....
62% of sales management time was spent on a variety of administrative tasks not directly related to revenue creation. What should sales managers actually spend their time on?...
A Copenhagen based management consultancy, specializing in sales and marketing transformation for global B2B companies. From strategy to implementation we help B2B companies grow smarter.
Bredgade 20, 1st floor
1260 Copenhagen
Denmark
Phone: +45 38 20 21 38
Mail: info@kvadrant.dk