Marketing Coordinator (part-time)

 

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At Kvadrant, we attribute much of our success to the strength of our marketing activities. To build on this momentum, we’re searching for a qualified marketing coordinator, who is inspired by coordinating marketing activities and content across channels.

The individual will coordinate existing and new content from day one, ensuring a frequent and consistent digital presence. The ideal candidate will have prior experience with design, communications, advertising, branding, digital marketing, or social media – work experience from the consulting business is considered a bonus, but not necessary.

Objectives                                                                                                     

  • Be the pulse of Kvadrant’s marketing engine. Coordinate, repurpose, distribute and measure content to ensure we are present and make noise on an ongoing basis.
  • Notify content creators (Partners/Consultants) when the content pipeline is weak, and new content is needed
  • Ensure all marketing efforts serve to achieve either immediate and long-term impact, identify improvements for processes and content and communicate these internally
  • Share best practices, marketing ideas and tactics with partners/consultants

 

Responsibilities

 

  • Execute and keep an overview of Kvadrant’s marketing at all times
  • Ensure Kvadrant is frequently and consistently present on selected channels (which this role is measured on)
  • Manage the content lifecycle: manage, distribute, repurpose, measure and archive content such as:
    • SoMe posts, podcasts, newsletters, client cases, articles, videos, website content, webinars, physical events, and more
  • Handle paid media on LinkedIn (and other channels if needed in the future)
  • (Post employer branding content on IG – not done today)

Requirements

 

  • Currently studying bachelor/master’s degree in marketing, advertising, or communications
  • Can allocate 20 hours a week, on average
  • Past work experience as a marketing coordinator or similar role
  • Comfortable working in fast-paced environment
  • Knowledge of content marketing
  • Can juggle many balls and keep a sound overview
  • Good writing, communication, and design skills
  • Proficiency in PowerPoint (to design and repurpose content)

Preferred skills – which can be learned

 

  • Experience with WordPress (CMS) and Hubspot (CRM)
  • Experience with video editing
  • Experience with LinkedIn Business Manager (paid advertising)

Examples of Marketing Coordinator-related work processes

Example 1: Video content

 

Partner/Consultant records themselves and sends raw video to Marketing Coordinator

Marketing Coordinator’s responsibility:

  • Edit and finish video with video editing software veed.io (cut, insert subtitles, other graphics)
  • Save video in the content database
  • Distribute video on relevant channels (LinkedIn, website, e-mail through Hubspot, etc.), including text, etc.

Example 2: Client case

 

Partner/Consultant briefs Marketing Coordinator on a client project (situation, challenge, solution, impact)

Marketing Coordinator’s responsibility:

  • Write case w. picture and quote from the customer
  • Send the case to the customer for approval
  • Upload customer case on website and LinkedIn after approval

Example 3: Newsletter

 

Partner/Consultant sends newsletter copy to Marketing Coordinator

Marketing Coordinator’s responsibility:

  • Edit grammar, flow, etc.
  • Implement newsletter copy in Hubspot e-mail module and insert articles/content with links that fit the theme of the newsletter copy (i.e. digital marketing, sales development, marketing organization, etc.)
  • Send the newsletter to the e-mail database

About Kvadrant Consulting

Kvadrant was founded in 2018 to bridge the sales & marketing gap in B2B companies.

From our offices in the heart of Copenhagen, we work primarily with commercial leaders and operate globally through them and their organization as required.

Working close with commercial leadership on development & transformation, we are a senior-heavy organization led by thought leaders in their fields. Still, we strive to bring on and educate the next generation of commercial leaders & consultants within the field of B2B sales & marketing.

Office location

Bredgade 20, 1260 Copenhagen

How to apply

Please upload CV, application and transcript below.