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6 essentials for the new B2B Lead Engine

6 essentials for the new B2B Lead Engine

by Martin Nyvang Mariussen | Jun 5, 2019 | Article, Marketing

6 essentials for the new B2B Lead Engine FollowFollow Led by the emerging breed of SaaS companies, a new blueprint for B2B lead generation has emerged over the past decade, significantly outperforming the old on volume, quality and cost per lead. Best-in-class...
Damn it feels good 2B in B2B Marketing

Damn it feels good 2B in B2B Marketing

by Martin Nyvang Mariussen | Mar 6, 2019 | Article, Marketing

Damn it feels good 2B in B2B Marketing FollowFollow B2B marketers are a bit like the vice president of the United States. We are not exactly educated for it (with 85% of us “self-taught” in the discipline) and no one really grows up with the dream of becoming one...

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