Virtual training

Becoming a Revenue Marketer

Learn the six essential disciplines for the revenue marketer to master, in the new business-to-business buying environment:

  • Understand the essence of revenue marketing and the new way of buying in B2B
  • Generate deep audience insights and apply those to drive full-funnel programs that convert awareness to leads and leads to paying customers
  • Connect marketing initiatives to business outcomes
  • Track and demonstrate the business value of your marketing programs
  • Work efficiently and effectively with sales to generate revenue

Maximize development impact and lower cost, through a bite-sized and 100% virtual marketing development program.

Sign up now

If you want to learn more about the program, please call us at +45 40410043

What

Marketing skills for B2B teams and individuals

Format

12 weeks; e-learning, virtual training & 1-1 coaching

Requirements

6-hour self-study & 3-hour training per month

Price

€2,995 / seat  (22,500DKK), excl. VAT

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Download the brochure to learn more about the Revenue Marketer.

Who the program is for and why you should attend

How the program is put together and executed

What is the Revenue Marketer program?

The Revenue Marketer program is a virtual training program for B2B marketers. The program covers six modules over a 12-week period, teaching participants how to act as a revenue marketer.

The program provides B2B marketers with the skills to succeed with driving strategic demand generation programs and contribute actively to revenue growth. 

Program modules

1.

Revenue marketing and the new way of buying

2.

Generate audience insights

3.

Build marketing programs aligned to the buyer journey

4.

Activate and enable sales

 

5.

Measure the value of marketing

6.

Design the marketing operating model

What a module looks like for program participants

  • 1-hour preparation for each virtual training session (e-learning, pre-read & case preparation)
  • 2-hour expert led virtual training session
  • 30 min 1-1 coaching session by course leader on certification tasks and practical application
  • 3-hour post-training practical application for certification (e-learning and capability demonstration)

6.5-hour investment in learning and development per module with high flexibility

Higher impact and more cost-efficient development 

Expert-led

Personal & professional development facilitated by B2B marketing experts 

High impact learning

Training structured in bite-sized learning modules for impact maximization

Development journey

6 focused sprints, developing one discipline at a time over the course of 12 weeks

Scalable & cost-efficient

Avoid cost of classroom training, travel and taking marketers out of work

What our clients say about the course

“The team at Kvadrant Consulting have demonstrated a formidable understanding of what it requires for marketing organizations to get closer to revenue generation and become a strategic asset. They have my highest recommendations.”

– Brian Andersen, Senior Director, Digital & End Customer Marketing, Jabra

“Kvadrant Consulting has been instrumental in the transformation of our brand story, including how to anchor it firmly among the salesforce. They have shown great understanding of the end-to-end commercial value chain and how sales & marketing work together to drive demand and generate revenue.”

 – Jens Olivarius, Chief Marketing Officer, Stibo Systems

What

Marketing skills for B2B teams and individuals

Format

12 weeks; e-learning, virtual training & 1-1 coaching

Requirements

6-hour self-study & 3-hour training per month

Price

€2,995 / seat  (22,500DKK), excl. VAT

Your program convenors

Martin Mariussen

Martin Mariussen

Partner at Kvadrant Consulting

+45 40410074
mnm@kvadrant.dk

Mikkel Bach-Andersen

Mikkel Bach-Andersen

Partner at Kvadrant Consulting

+45 40411331
mba@kvadrant.dk

General course – fewer than 15 participants

If you want to sign up fewer than 15 participants, choose to buy now.

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Tailored course – more than 15 participants

If you want to sign up 15 or more participants, get in touch at +45 40411331 or sign up by filling out the form below.

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