What our clients use us for in Marketing

STRATEGY & ENGINE 

  • Build company story, value propositions & brand strategy
  • Build Inbound Marketing Strategy (Content, Process, System)
  • Build Marketing Automation Platform (Create & integrate)
  • Design Marketing Operating Model (Internal department meeting cadence)

NEW CAPABILITIES

  • How to run the 3 parts of B2B marketing (Strategic, Operational, Sales Enabling)
  • How to set up a content production & distribution machine
  • How to design -and optimize on your lead creation & nurturing flows
  • How to build and operationalise Customer Reference Stories

ORGANISATION & MANAGEMENT

  • Support managers to initiate and drive a new Marketing Operating Rhythm
  • Support technical to automate lead flows in Marketing Automation Platform
  • Support CxO in driving coordinated development of Marketing & Sales

Insights

How to Build an Inside Sales Organisation in 10 Weeks

There is much talk in the corporate about agile development, rapid prototyping and experimentation. At Vattenfall we decided to put these topics to the test by challenging ourselves to build a new commercial function (in this case an Inside Sales function) in just 10...

The New B2B Growth Playbook

For many years, the typical medicine for declining revenue growth in B2B organisations was quite simple; improve salesforce capabilities through training, enablement, and coaching to grow sales. But with average sales rep performance on a 5-year decline, despite an...

The Death of the (Average) Salesman

While “consultative selling” has been a hot topic for decades now, the truth of the story is that very few organisations have really needed it and even less ever gotten around to really practice it. Between most B2B organisations, the majority of buying and selling...

Contact our expert

Martin Mariussen, Partner

mnm@kvadrant.dk, 

+4540412885,

LinkedIn

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Companies that miss lead -and revenue targets and don't have documented buyer personas

Content marketing is no longer just an important element in B2B marketing. It IS B2B marketing.

MARKETING AUTOMATION 101

1/2 day workshop

HubSpot, Salesforce Pardot, Marketo… Understand how the Marketing Automation Platform functions, how “Best-in-class” B2B companies use it and decide if it makes sense for your business to make the investment

LEAD FLOW CREATION

1 day workshop

A new breed of marketing executives are emerging. Combining the creative mindset of a designer with the systematic approach of an engineer. To build -and constantly fine-tune how the lead engine Creates, Captures & Converts.

THE POWER OF STORYTELLING

2 day workshop

Tap into one of the most primal and effective ways of engaging with your target audience. Building stories and telling them well. Whether through digital media online or in person sales meetings. The power of stories and storytelling.

Bredgade 20 1st floor, 1260 Copenhagen

+45 40410043

contact@kvadrant.dk

Kvadrant ApS, CVR: 39598736

DANSKE BANK,

Kontonr.:3409 / 12621035

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