How To Sell Through Customer Success

How To Sell Through Customer Success

FollowFollow As B2B companies shift their focus from big complex enterprise sales towards a simplified offering centred around a “land & expand” sales model, the team responsible for customer development (often called Customer Success) becomes a critical engine...
How to Build a Content Factory

How to Build a Content Factory

FollowFollow Insightful and creative content is critical for organisations to turn their marketing function into a strategic asset. Nevertheless, for many organisations the content creation process is lengthy, full of friction and cumbersome. Too often, this happens...