26 Apr Promoting your best salespeople to managers isn’t wrong – it’s just not enough
As the requirements for effective selling in B2B grows, so does the need for sales to move from "team of sellers" to "teams that sell"...
As the requirements for effective selling in B2B grows, so does the need for sales to move from "team of sellers" to "teams that sell"...
As the requirements for effective selling in B2B grows, so does the need for sales to move from "team of sellers" to "teams that sell"...
Customers have never particularly enjoyed price increases from their suppliers and sales have never particularly enjoyed having to talk to their customers about it....
As the requirements for effective selling in B2B grows, so does the need for sales to move from "team of sellers" to "teams that sell"...
How can sales & marketing collaborate when they operate with different funnels and ways of working?...
While running the engine to achieve immediate goals and developing to fix immediate challenges are important, the commercial leader holds the responsibility for balancing the need for success in both the short and long term....
In our Commercial Leadership Forum for CxOs of global B2B companies, we asked for their take on the current status of inside sales....
Separate sales and marketing functions has long been the standard organizing principle. However, in the modern B2B buying environment, where buyers use channels interchangeably selling is a product of sales and marketing collaboration....
Anew imperative for successful and efficient global sales force development, where traditional “once per year” long format classroom sales training give way to increase use of bite-sized digital & virtual learning sessions, supported by hands-on manager coaching....
Commercial leaders need to succeed with many things, but one in particular is Profitable growth. In a B2B context, the transformation of the sales force from field sales towards inside sales can be the key....