16 Aug It’s time to get joint sales and marketing annual planning right
As marketing and sales become more interconnected and interdependent, there is a need for many organizations to firm up how to do joint planning....
As marketing and sales become more interconnected and interdependent, there is a need for many organizations to firm up how to do joint planning....
As the requirements for effective selling in B2B grows, so does the need for sales to move from "team of sellers" to "teams that sell"...